a particular day

September 20, 2006

cisco logo a gogo

not filed in logorot

I read about this new identity over at the The Inquirer (via Manmade notebook).

I like the simplification, and glad they killed the small caps.

update: Speakup has an excellent interview with the designers of the new identity

Filed in: Design |

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I miss the catenary. Maybe it would look awkward with the fewer verticals.

Posted by: Frank | Mar 19, 2008 4:56:55 PM

or it looks a bit like they're giving us two middle fingers!

Posted by: kell | Sep 25, 2006 9:01:47 PM

hmm... looks abit like they do bridges now.

Posted by: A.J. | Sep 21, 2006 12:54:23 PM

Heh, I just designed a t-shirt for Cisco using the old logo. I guess it just got more valuable. :)

Posted by: Kirk | Sep 20, 2006 5:40:03 PM

It's definitely more friendly.

Posted by: Brian Faust | Sep 20, 2006 12:51:04 PM

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